Copywriter
Feb 08, 2017


Job Description

The Copywriter is a strategic thinker who can brainstorm ideas, develop concepts, and produce thoughtful, irresistible messaging for print and digital deliverables. The Copywriter works closely with an Art Director on integrated accounts and reports to the Creative Director.  

The Copywriter/Art Director team is responsible for concepting and executing against marketing strategies. The Copywriter is adept at writing persuasive, compelling copy that motivates and inspires the target to take a desired action. In addition to writing to various audiences, the writer is expected to craft copy for a variety of disciplines, including direct, customer communications, digital and more.  


Job Responsibilities

  • Writes effective, engaging, strategy-driven copy for a variety of direct response media.
  • Meets deadlines dependably.
  • Develops creative concepts in collaboration with art directors.
  • Adopts creative concepts to a wide variety of formats and media.
  • Presents creative strategy, rationales and comps to clients or prospective clients and leads their review of creative materials.
  • Develops professional knowledge in all aspects of direct response/advertising including offers, formats, graphics and design, consumer behavior, media, production, etc.

Job Qualifications

  • This position  requires a college degree and at least 3+ years of experience in development of marketing campaigns, producing copy and concepts in an advertising profession, or a relevant combination of education and  experience.
  • A master of good copy and headlines, but has a sense of art direction.
  • Good verbal and written communication skills, including the ability to convey ideas and information clearly, concisely and persuasively.
  • Direct and promotional marketing, mass advertising, B2B and interactive experience.
  • Excellent presentation skills.
  • Ability to think strategically.
  • Excellent negotiating and problem-solving skills.
  • Outstanding people management skills and positive attitude

Benefits:

We offer a competitive benefits package that includes the following:

  • Health, Dental, Vision and Prescription plans
  • Flexible Spending Account (FSA) – Medical and Dependent Care
  • Basic Life, AD&D Insurance
  • Supplemental Life Insurance (offered)
  • 401k program (including employer matching)
  • Short Term and Long Term Disability
  • Generous Paid Time Off and HolidaySchedule

How to Apply

Posted By
Publicis Hawkeye

We are a powerhouse marketing services firm who specializes in digital, experiential marketing and analytics and a leading branding/advertising agency. 

URL
http://www.publicishawkeye.com

Location
Dallas

Job Type
full-time