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With 20 years of professional experience in design, I?ve learned it?s not enough to have beautiful brands and creative executions. There's got to be more. There has to be smart solutions to problems. One must understand all parts of a client's organization to provide creative solutions that work holistically. One must also be able to understand business and the people. One must work from all angles to find true creative solutions. the best results are found at the intersection of design & strategy.