Matthew Potter

About Me

Matt Potter is a multidisciplinary graphic designer and art director. A graduate of the University of North Texas in Communication Design, he has over seven years experience working with organizations and companies of all sizes to craft engaging user experiences. His design philosophy is built around marrying strategy with artistic sensibilities to create work that is both communicative and impactful.

Skills

• Visual identity systems
• Brand strategy and positioning
• Illustration and iconography
• User experience design
• Editorial design
• Infographics
• Art direction
• Packaging design
• Company and product naming
• Hand-lettering and typography