Marketing Specialist (Mid Level) | Arlington, TX | Full Time | Hybrid

Job Description/Overview

Feeling stuck in a job that drains your joy and stifles your potential? Is it time to choose your family over your job? Do you want to be part of a small, passionate team where your creativity and ideas make an actual impact? Join us at Texas Coffee School, where you and your work will be valued, and you'll be part of a company that's making a difference.

About Us

Texas Coffee School is a 14-year-old company dedicated to helping people start and grow their own independent coffee shops. Our team is all about collaboration, growth, and a healthy work-life integration that respects your personal time. We have a great company culture and have maintained a 5-star Google and Facebook customer review rating for 14 years, which is no accident. It's a testament to who we are as a team and what we strive for every day. People fly in from all around the country, and even different parts of the world to take our classes. We're looking for a Marketing Specialist who is ready to jump in, take the reins, and help us elevate our marketing game.

The Role

As our in-house Marketing Specialist, you'll be at the intersection of all of our marketing efforts. You'll create engaging visual content, manage our social media presence, and collaborate with our CEO, ad agencies, and external specialists to bring strategies to life. This isn't just a job; it's a chance to do work you're proud of and see the direct impact on our business and our community of Coffeepreneurs®. This is a hybrid role, with the expectation of 3-4 days in the office every week. There will be occasional weekend work each month for creating content in live classes, but it never goes late. We will communicate the dates the month in advance for your convenience. 

Why You'll Love It Here

• Healthy Work-Life Balance: A unique schedule that rarely exceeds 40 hours per week, giving you more time for what matters most.
• Competitive Pay: Fair and competitive compensation based on your experience and how you shine in your role.
• Health Benefits: Health insurance after 4 months of employment to keep you and your family covered.
• Bonuses: Performance bonuses on top of your base pay to reward your hard work and success.
• Paid Time Off: 10 days of paid vacation after 6 months, with more to come after your first year. Plus, paid sick time and numerous multi-day paid company holidays on top of your PTO to ensure you can recharge.
• Extra Perks: A monthly gas gift card, free lunches on class days, and all-you-can-drink coffee & tea while you work to keep you fueled and focused.
• Room to Grow: Opportunities to advance based on your performance, with professional development training and opportunities to attend industry events.
• Great Company: Connect with entrepreneurs from around the country and collaborate with international-level companies in the specialty coffee industry.
• Recharge: Enjoy occasional 3 and 4-day weekends to relax and spend time with family and friends.
• Tight-Knit Team: Be part of a supportive team motivated to be the very best at what we do for our students and customers.

Job Responsibilities

• Create Visual Content: Create engaging visuals for our socials, blog, and other digital platforms.
• Manage Social Media: Develop and manage our social media accounts, engaging with our community and growing our reach.
• Coordinate Campaigns: Work with our ad agencies and external specialists to ensure our marketing efforts are cohesive and effective. Be the in-house conduit of our marketing efforts.
• Implement Strategies: Turn big-picture ideas into actionable plans and execute them brilliantly.
• Demand Generation: Improve sales, engagement, and reach through effective marketing strategies.
• Analyze and Report: Track our marketing performance and share insights to help us keep improving.
• Tools: Use/Implement the latest marketing tools to streamline our efforts and get the best results.

Qualifications

• Professional Experience: 3-5 years of experience in marketing roles, preferably within an agency or on an in-house marketing team, with a proven track record of success. (Experience as a freelancer or social media influencer alone does not meet the requirement.)
• Educational Background: Bachelor's degree in Marketing, Communications, Business, or a related field.
• Skills: Proficient with graphic design + video editing tools like Adobe Creative Suite, Canva, Capcut.
• Expertise: Deep understanding of social media, SEO, and SEM, with the ability to use them effectively.
• Analytical Ability: Strong analytical skills to track performance and provide actionable insights.
• Independence: Ability to work independently, take initiative, and manage multiple projects without close supervision.
• Creativity: A visionary thinker who loves tackling challenges and brings innovative solutions to the table.
• Availability: Able to work 3-4 days per week in office, and 1-2 from home. Also able to work occasional weekends in office each month to create live class content.

​Ready to Join Us?

If you're ready to make your mark and be part of a supportive, dynamic team, we'd love to hear from you. This is a hybrid position requiring 3-4 days per week in our Arlington, TX office. Apply today and let's create something amazing together.

Fill out the application on our site: https://texascoffeeschool.com/employment-opportunities/ 

We look forward to meeting you!